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Marketo
by UiPath
0
Integration Service Connector
0
Summary
Summary
Overview
Overview
Marketo is a marketing automation software designed to help businesses automate and measure various marketing tasks, workflows, and engagement. It offers a wide range of functionalities such as lead management, lead scoring, account-based marketing, and more.
To start automating your marketing processes using Marketo, you need to establish a connection with your Marketo instance. Detailed instructions on how to do this can be found on the Marketo authentication page.
The Marketo connector also supports events via polling, and more details anout the supported events can be found on the Marketo events page.
You can utilize the connection to enable Marketo activities in UiPath Studio and build automations for managing campaigns, SEO work, leads, content, and more. These activities allow you to execute create, read, update, and delete operations on your Marketo objects.
The UiPath connector is compatible with Marketo v1 REST API. You can learn more about this API and how to use it by referring to the provider documentation available on the Marketo website.
Features
Features
Among other aspects, Marketo enables users to perform:
- lead management
- marketing automation
- lead scoring
- account based marketing
- digital advertising
- email marketing
- real-time personalization
- reporting
- marketing ROI
- campaigning
- event marketing
Technical
Updated
Sep 6, 2023Tags
sales
mail
marketing
Task
marketo
lead management
lead_scoring
campaign
Application
Marketo
Support
Link: https://www.uipath.com/company/contact-us/contact-technical-supportUiPath Standard Support, see your Service Agreement.
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